2016 National Academies of Sciences, Engineering, and Medicine. J Marshall Shepherd argues that we need to close the gap between public perception and scientific fact, to create a better future and preserve life as we know it. And so with that comes four questions, always. In 2013, he was the president of the American Meteorological Society, the nation's largest and oldest professional science society in the atmospheric and related sciences. In my own social research with Australian voters, I see this politicisation all the time. AMS publishes several of the highest rated and cited journals in weather and climate fields and is seen as a key broker of information and leadership on weather/climate issues of the day. But he believes in the tooth fairy. Im not saying facts dont matter or the scientific method should be watered down or we should communicate without facts. . View the full answer. And he needs to get over that, because Im losing dollars, fast. As President of the organization, I was elected by the nearly 14,000 members and preside over the AMS Executive Council and Executive Committee, which overseas the organization and its multi-million dollar budget and portfolio. J. Marshall Shepherd is a meteorologist, professor at the University of Georgia's Department of Geography, the director of the university's atmospheric sciences program, and was the president of the American Meteorological Society in 2013. Ted Talks: I have delivered two TED X talks that together have nearly 2 million views. The Committee encourages you to download and view Marshall's Ted Talk on climate change and communication bias. Why do many people dismiss issues like climate change, despite strong scientific evidence . September 17, 2010. Activists have expressed their frustration and disbelief, and its contributed not a little to their despair about progress at an international level. He received his B.S., M.S. Dr. Shepherd also holds a joint appointment in the College of Engineering and is the Associate Director for Climate and Outreach in its Institute for Resilient Infrastructure Systems (IRIS). This is an edited extract from How to Talk About Climate Change in a Way That Makes a Difference, by Rebecca Huntley (Murdoch Books, $32.99), Finally there is real movement on Australia's climate policy but time isnt on our side | Anna Skarbek, Original reporting and incisive analysis, direct from the Guardian every morning. Give three characteristics of the personal skill described in the Ted Talk analysis. three kinds of bias that shape your worldview. NSF, SRS RN: Sustainable and Equitable Urban Stream Corridors: Reimagining urban streams to provide social and ecological benefits to urban, suburban and rural communities. More science isnt the solution. In 2022, he was selected as Southeastern Conference (SEC) Professor of the year. Connect with Dr. J. Marshall Shepherd: Website; Twitter; Linkedin; Facebook; TED Talk * * * . Thousands of school students from across Sydney attend the global Climate Strike rally at Town Hall in March last year. Geophys. 2016. Vol. With this talk, Dr. J. Marshall Shepherd explores how examining personal biases can reshape public understanding of science. What shapes our perceptions (and misperceptions) about science? Shepherd, 2015: The urban heat island effect and city contiguity. In un discorso illuminante, il meteorologo J. Marshall Shepherd spiega come il pregiudizio di conferma, l'effetto Dunning-Kruger e la dissonanza cognitiva influiscono su ci che pensiamo di conoscere, e condivide delle idee su come possiamo sostituire tutto ci con qualcosa di molto pi efficace: la conoscenza. Its about proof that things are real or not. Media coverage of extreme weather events is extensive and relentless but, according to meteorologist James Shepherd, there's a key conversation missing. Director, Atmospheric Sciences Program, University of Georgia (Current): In this role, I direct the AMS and Federally-credential atmospheric sciences program. Co-I. His 2013 TED talk, "Slaying the Climate Zombies" one of the most-viewed climate lectures on YouTube argues for turning climate change into a "dining room-table issue." In it, he . Climatologist J. Marshall Shepherd examines how different forms of bias shape how we perceive science. Have a look at the must-watch 2018 Ted Talk by the meteorologist J Marshall Shepherd, on three kinds of bias that shape your worldview. You heard about the diversity furor at the Academy Awards. The skies were clear and calm above Athens on Monday, but that didnt stop about two dozen University of Georgia students from learning a bit about tracking hurricanes and tornadoes. By subscribing, you understand and agree that we will store, process and manage your personal information according to our. (Total Budget. Show transcribed image text. But the one I get a lot these days is, DrShepherd, do you believe in climate change?. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. What shapes our perceptions (and misperceptions) about science? Browse the library of TED talks and speakers, 100+ collections of TED Talks, for curious minds, Go deeper into fascinating topics with original video series from TED, Watch, share and create lessons with TED-Ed, Talks from independently organized local events, Inspiration delivered straight to your inbox, Take part in our events: TED, TEDGlobal and more, Find and attend local, independently organized events, Learn from TED speakers who expand on their world-changing ideas, Recommend speakers, TED Prize recipients, Fellows and more, Rules and resources to help you plan a local TEDx event, Bring TED to the non-English speaking world, Join or support innovators from around the globe, TED Conferences, past, present, and future, Details about TED's world-changing initiatives, Updates from TED and highlights from our global community. "Of the 2.8 billion people living in the hottest parts of the world, only 8 percent currently have air conditioners, compared with 90 percent of . Dr. J. Marshall Shepherd is a leading international expert in weather and climate. t took me much longer than it should have to realise that educating people about climate change science was not enough. 100+ collections of TED Talks . J. Marshall Shepherd's TED talk. In this role, I serve as the lead administrator for a large multi-institutional project funded by the Ray C. Anderson Foundation. Current Opinion in Environmental Sustainability, doi:10.1016/j.cosust.2009.07.012. 3 kinds of bias that shape your worldview, Yes, the weather is getting worse but were not suffering equally. co-production with Big Talk Productions and Marc Platt Productions. As a meteorologist formerly at NASA, he uses climate change as a case study, showing the disparities between what scientists . As a self-proclaimed weather geek, he often gets asked if he believes in climate change. About J. Marshall Shepherd's TED Talk. It took me much longer than it should have to realise that educating people about climate change science was not enough. Shepherd as an author). 2020 Shepherd, J.M., S.J. I also secured the programs first major donor and endowment. TED Conferences, LLC. His 3 TED Talks have nearly 3 million viewers, and he is also frequently asked to advise key leaders at . Rebecca Huntley, an Australian social researcher and expert on social trends, at home in Sydney. He challenges us to take an inventory of our biases and of the beliefs we use to prop them up. Dr. Shepherd is a past editor for both the Journal of Applied Meteorology and Climatology and Geography Compass, respectively. Related TED Talk: Why We Should Trust Scientists, Related TED Playlist: How Scientists Learn, 2018 Was Earth's Fourth-Hottest Year On Record, Scientists Say, Environmental Photographer Captures Climate Change, Report: Global Warming Could Melt At Least A Third Of Himalayan Glaciers. Dr. Shepherd is a Fellow of the American Meteorological Society. Gaither, 2020: Multi-hazard climate risk projections for the United States. Earth Interactions. and PhD in physical meteorology from Florida State University. Go deeper into fascinating topics with original video series from TED. So Im a meteorologist, card carrying. Hurricanes and Climate Change, In: Collins J., Walsh K. (eds) Hurricanes and Climate Change. From extreme heat to floods, climate change is hitting poor communities the hardest. All rights reserved. Degree, Time Guidelines for Obtaining Degree Objective. As we strive to address carbon emissions, we need to address these inequities too. He uses remote sensing, weather-climate modeling, and risk-vulnerability approaches to address challenges such as urban flooding, energy-food-water nexus, weather-climate risk, and communication-warnings. What shapes our perceptions (and misperceptions) about science? My talk appears in the book, 'Talk Like TED.' Who doesn't like a little 'pick me up'? Sometimes all it takes is for me to ask them how they feel about the role of government (Are you taxed too much? A single devastating hurricane is not in itself proof that climate change is tipping the scales in favor of larger, slower-moving, and more extreme storms. Dr. J Marshall Shepherd, Ph.D. Dr. J. Marshall Shepherd is a leading international weather-climate expert and is the Georgia Athletic Association Distinguished Professor of Geography and Atmospheric Sciences at the University of Georgia. 2005 Shepherd, J.M., 2005: A review of current investigations of urban-induced rainfall and recommendations for the future. "They've always been connected," said J. Marshall Shepherd, a meteorologist at the University of Georgia. In an eye-opening talk, meteorologist J. Marshall Shepherd explains how confirmation bias, the Dunning-Kruger effect and cognitive dissonance impact what we think we know -- and shares ideas for how we can replace them with something much more powerful: knowledge. Grounded in psychology, written with love, and delivered monthly to your inbox, these emails are straight from Janine's heart to yours. Capture a web page as it appears now for use as a trusted citation in the future. By subscribing, you understand and agree that we will store, process and manage your personal information according to our. Im on Twitter. Computers, Environment and Urban Systems. Not kidding, I get those, and I dont know the answer to that, the science isnt there. 1. Lyndon B. Johnson. So when it comes to talking to people about climate change, it helps enormously to think about it not just as a scientific question but as a social and political one. 07/01/2020-07/29/2021 U.S. Department of Army, Engineering With Nature Initiative (FP00021076) US Department of Army, W912HZ2020031, (UGA Budget, $ 2,500,000) 05/01/2020-04/30/2023 (1.0 month), NASA, Towards Conceptualization and Predictability: A Multi-scalar Analysis of Urban-Influenced Hydrometeorological Processes. Now, I have to gather myself every time I get that question. 107 Geography-Geology Building. Well, consider these facts. He finds the question odd because science isnt about belief. Dr. Marshall Shepherd's research focuses primarily on hydrometeorological extremes, urban climate, and the intersections of atmospheric sciences with society. 2007 Shepherd, J. M., A. Grundstein, and T. L. Mote, 2007: Quantifying the contribution of tropical cyclones to extreme rainfall along the coastal southeastern United States. Dr. J. Marshall Shepherd is the Director of the University of Georgia's Atmospheric Sciences Program. Dr. Shepherd is also frequently asked to advise key leaders at NASA, the White House, Congress, Department of Defense, and officials from foreign countries. Outstanding Performance by a Male Actor in a Miniseries or Television Movie. Devil. So it begs the question, what shapes perceptions about science? Convened in December 1905 as a literary society with the first presiding officer being CC Poindexter, it was established as a fraternity on December 4, 1906, at . The show has garnered strong critical reviews and an Award from the American Meteorological Society. Res. 2018- 2021 University of Georgia Lead PI, Drawdown Georgia. This talk was presented to a local audience at TEDxUGA, an independent event. Prior recipients include Erin Brockovich and former EPA Administrator Lisa Jackson. Due perhaps to my personality type (highly rational, dont talk to me about horoscopes, please) and my background (the well-educated daughter of a high school teacher and an academic), I have grown up accepting the idea that facts persuade and emotions detract from a good argument. He is also the 2nd African American to preside over the American Meteorological Society. cognitive dissonance tribalism Dunning-Kruger effect mation bias . He was also the 2017 Graduate Commencement speaker at the University of Georgia. The show discusses contemporary weather and climate topics. He also hosts Weather Geeks, a pioneering science talk show that airs Sundays on The Weather Channel. In an article for the academic journal Risk Analysis, the head of Yales program on climate change communications, Tony Leiserowitz, showed that in 2003, when respondents were asked in surveys for their first reaction to the phrase global warming, only 7% reacted with words like hoax or scam. US research from has shown that reactions to climate change as a topic were becoming increasingly polarised along partisan lines around the late 1990s. 2015. How did we get there? They then try to resolve their discomfort by arguing away the new evidence. But understanding how peoples already existing (and often entrenched) political allegiances influence their response to climate change is only part of the picture. I study people. 117-134. doi: https://doi.org/10.1007/978-3-319-47594-3_5. Have a look at the must-watch 2018 Ted Talk by the meteorologist J Marshall Shepherd, on three kinds of bias that shape your worldview. This is even more important given how politicised climate change has become, especially in countries like the US and Australia. The second bias is called Dunning-Kruger, which describes our human tendency to think we know more than we do as well as to underestimate what we dont know. I think that one thing that shapes perceptions in the public, about science, is belief systems and biases. He routinely appears on CBS Face The Nation, NOVA, The Today Show, CNN, Fox News, The Weather Channel and several others. This is a very common saying, but it also ranks up there with other little sayings that bug me as an meteorologist and atmospheric sciences professor. He picks three big ones. In 2020 he was awarded the AAAS Award for Public Engagement with Science. United States. b. Mr. Marshall is a Because its an ill-posed question science isnt a belief system. TED Series. 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